March 2025

We have talked about some of the many benefits of AI in marketing. One of the biggest benefits is that it can automate sales processes. Sales are being transformed by AI with automation of routine work, enhancing customer interactions, and lead generation through streamlined processes. HubSpot’s State of AI report puts the rate of sales

The cost of training AI models has risen by an average of 260% annually since 2016, with expenses expected to continue increasing as models advance.  Decentralized AI training spreads the workload across a distributed network, offering businesses the potential for enhanced efficiency and cost savings. But what exactly is decentralized AI training, and what dataset

With nearly 4.5 billion email users worldwide in 2025, email marketing remains one of the most effective digital marketing channels. AI-powered email campaigns are revolutionizing the industry, enabling businesses to create highly personalized content, send emails at optimal times, and improve targeting. In fact, Martech’s Constantine von Hoffman reports that 32% of marketing organizations have

Branding is just as important as the products and services your company offers. Whether it be the Apple logo or Nike Swoosh, it’s hard to forget impactful branding. Each company must spend time and money on memorable graphics, and there have never been so many options. Artificial intelligence programs let brands generate art in seconds,

In the era of digital-first, targeted advertising is a new norm of modern marketing campaigns. Studies suggest that businesses that utilize targeted ads experience as much as a 50% increase in engagement levels. By utilizing customer data, ranging from browsing history to demographic data, businesses can make hyper-relevant ads, achieving the best engagement and conversion